June 14, 2024


The Gods Made Home

Should You Buy The Palette?

The Palette is jointly developed by development heavyweights Hong Realty Pte Ltd, CDL Pte Ltd and Hong Leong Pte Ltd, and is the latest addition to the 5 plot mega-project envisaged by the developers.

As investors, there is great value to be gained from this project. Allow me to explain in awhile, but firstly, let us take a look at the location of The Palette.

Location of The Palette

As with all great investment properties in Singapore, proximity to the MRT is an important factor that cannot be overlooked. The Palette aces this location requirement by being a mere 5-8 min stroll away from the Pasir Ris MRT and White Sands Mall. The Palette also enjoys the convenience and amenities usually reserved for public housing whilst having the luxury of being surrounded by private housing developments, ensuring that its residents truly enjoy the best of both worlds.

There are 5 distinct plots of land acquired by CDL for development of which, 3 have already started development. The projects are completed or in the process of developing in the order of Livia, NV Residences and The Palette.

Now you might ask, “How is this going to benefit me as an investor in Real Estate?”

To answer that question, let us backtrack to the year Livia was launched in.

During its launch in 2008, Livia was transacted at about 600psf. However a year later when NV residences was launched, subsale units in Livia began to transact at prices comparative to NV Residences at 750-800psf. And ever since The Palette was launched, prices of units in Livia and NV Residences have also followed suit.

There is a remainder of two more plots of land ready for development in the near future and will very likely be priced higher than the previous three launches.

And THAT is your potential upside for capital appreciation.

Tenant Base for The Palette

Besides strong potential upside, The Palette also comes with a great pool of highly-skilled professional tenants ready and eager to rent units in the project. The Palette is within close proximity to workplaces such as

  1. Changi International Airport
  2. Changi Business Hub (Honeywell, IBM, Citibank)
  3. Pasir Ris Wafer Fabrication Park (United Microelectronics Corporation, Systems on Silicon Manufacturing and Soitec)
  4. Tampines Wafer Fabrication Park (Chartered Semicinductor, Siltronic Singapore, Siltronic Samsung Wafer, Formfactor and Qimonda)
  5. Advanced Display Park
  6. Tampines Regional Centre (Heart of commercial activity for the eastern region of Singapore)

Allure of The Palette

Besides its excellent investment potential, The Palette also promises to offer its residents a highly luxurious lifestyle. Leveraging on its large site area of 461,315sqft, The Palette provides full condominium facilities at every corner of the development for residents and tenants alike to enjoy and relax in laps of luxury.

Upon entering The Palette, residents will be greeted by a grandiose Green Feature Wall with impressive Coral Sculptures, offering a preview to the plethora of upscale facilities awaiting them within the development. Outfitted with 2 “Golden Nest Egg” shaped clubhouses which symbolize great Feng Shui, residents are treated to sights of beautiful landscaping and lush greenery which fill the entire development.

Designed to be an abode where familial ties can be bonded, The Palette comprises of many facilities where all members of the family can enjoy and bond together.

Children can take their pick of whether to play at the various gardens, or take a leisurely dip at the kid’s pool with tubing loops and even at the playground with a flying fox feature. Adults can try their hand at the golf simulator, or go for an invigorating workout either at the gymnasium or 50m infinity lap pool, etc.

With a timeless colour theme of white and grey with clean cut lines and staggered facade, The Palette is set to stand out among its neighboring developments.